MVP Rousey vs. Carano pulls 11.6M US viewers on Netflix

The MVP MMA debut on Netflix pulled 11.6 million peak viewers in the United States, according to figures released by the promotion, making the Ronda Rousey vs. Gina Carano card the most-watched MMA event in US history.

Globally, the broadcast hit a peak of 17 million concurrent viewers, Sherdog reports. The promotion declared the Netflix partnership "unstoppable" in a statement congratulating the fighters and staff involved in the production.

How MVP's Netflix numbers stack up

The viewership marks a significant milestone for Jake Paul's fledgling promotion, which launched with a women's superfight between two retired UFC stars. Traditional pay-per-view events rarely disclose verified audience totals, making direct comparisons difficult, but the figure eclipses reported estimates for most major promotions in recent years.

MVP has not released average viewership or minutes-watched data, metrics Netflix typically prioritizes for its live sports programming. The card featured a controversial stoppage by referee Herb Dean that drew criticism from fighters and fans alike.

Netflix has committed to carrying multiple MVP MMA events as part of its broader push into live sports, which includes NFL games and WWE programming. The next MVP card has not been scheduled.

Source: sherdog.com