Joe Rogan claims UFC White House event drew 150M views

UFC commentator Joe Rogan says the White House event generated 150 million views by the Monday after the card, according to numbers he has heard from unspecified sources.

MMA Mania reports that Rogan shared the figure on a recent episode of The Joe Rogan Experience, where he described the outdoor South Lawn show as "the wildest experience that I've ever had in my twenty whatever years of calling combat sports." The podcast host acknowledged his tendency toward hyperbole but called the card "the greatest night of fights of all time," noting that every bout on the June 14 event ended in a knockout.

How UFC White House viewership compares to past combat events

For context, UFC 324 reportedly drew 7.18 million households on streaming, while Netflix's Ronda Rousey versus Gina Carano event averaged 12.4 million viewers with a 17 million peak. The Jake Paul versus Mike Tyson fight reached 108 million viewers. Rogan said the White House number climbed "well over" 150 million just through Monday, and he estimated another 50 to 60 million had watched replays by Tuesday.

Paramount+ currently has around 80 million subscribers worldwide, which means the 150 million figure would require significant double-counting of individual fight clips or international broadcast partners outside the streaming service. UFC CEO Dana White told media that Paramount+ executive David Ellison was pleased with the event's performance, but the promotion has not released official ratings.

"Back then, it was like you were doing porn or something, or snuff films," Rogan said of the sport's early days. "Cut to twenty five years later, it's on the lawn of the White House and it is one of the most watched sporting events in the history of the world." Official viewership data from Paramount+ is expected in the coming days.

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• MMA Mania — ‘Hyperbolic individual’ Joe Rogan reveals UFC White House event had over 150 million viewers